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Gene Youngblood, Expanded Cinema

Pg. 59

Commercial entertainment works against art, exploits the alienation and boredom of the public, by perpetuating a system of conditioned response to formulas. Commercial entertainment not only isn't creative, it actually destroys the audience's ability to appreciate and participate in the creative process. The implications become apparent when we realize that, as leisure time increases, each human will be forced to become a creative, self-sufficient, empirical energy laboratory. D. H. Lawrence has written: "The business of art is to reveal the relation between man and his circumambient universe at this living moment. As mankind is always struggling in the toil of old relationships, art is always ahead of its 'times,' which themselves are always far in the rear of the living present." Jean-Jacques Lebel stated the same idea in different terms when he described art as "the creation of a new world, never seen before, imperceptibly gaining on reality." 


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